Rovio’s Angry Birds crosses 648 Million Downloads, Earns €74.3 Million

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Rovio Entertainment, the creator of the popular mobile, desktop based physics game Angry Birds has released the financial results for the year 2011. The report says that Angry Birds has been downloaded more than 648 million times across all platforms (Android, iOS & Desktop).

Also, there are about 200 million active users of Angry Birds as of now. The addition of Angry Birds Space has definitely helped Rovio to increase the user activity. The latest version which took the game-play to a whole new level attracted a lot of installs on the three main platforms.

However the 648 Million download figure includes only the earlier 3 versions – viz Angry Birds, Angry Birds Seasons & Angry Birds Rio.

The revenue figures are pretty good as well. The financial results show that the company earned around €74.3 Million in the year 2011.

Mikael Hed, the CEO of Rovio says,

The strong growth in revenue clearly demonstrates the popularity of the Angry Birds brand. To ensure continuous success we need to be creative and stay focused on entertaining our millions of fans by continuously developing new and innovative products and services.

Rovio Angry Birds

Rovio - Angry Birds

A good proportion (about 30%) of the revenue has come from the Angry Birds merchandises & licensing. The employee count has significantly increased from 28 to 224 by the end of 2011.

The advertisement free, high-definition (HD) versions of the game are getting a few installs lately. The Rovio chief is extremely optimistic about the progress & expects an even better year.

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  1. #

    This is very interesting. They were able to increase their employee base by about 10 times and still turn a great profit.

    I heard a friend of mine recently tell me that his kids were playing ‘angry birds’ – this most be what he was referring too.

    It’s good to see innovation and business ! Good for them. Thanks for this post.

  2. #

    Now that’s a really big figure and sounds cool too. I myself being a Angry Bird game lover love to play this game. Also, this games has rocked all platforms like Android devices, Computers, idevices, etc.

    It’s good to see innovation and business ! thanks for the share!

  3. #

    I love playing Angry Birds during my free time as it only takes a few minutes to finish a stage. Angry Birds Space is a lot of fun! Simple game, yet fun and it really gets you sucked into it. Must get those green pigs! LOL :)

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